Thursday, April 23, 2009

Back in Black!!

WOOOOO!!!

Got my S10 back yesterday and per the photo's below, you can see it was a motherboard/HD failure. But after spending all evening re-loading all my s/w and setting up XP (with 100 updates/patches), I am back in biz with a few items of note. Starting after pics...
























1st on the radar
- Apple slamming "netbooks". On the surface, it appears to be a direct slam at netbooks (and it is to a degree) HOWEVER, Apple does not want to compete in a sub $400 market (i.e. the exisiting netbook market). So how do you separate yourself from the herd? Slam the segment they reside in (calling them junky, cheaply made, poor build quality, short lifecycle, etc) BUT conversely, set yourself up to be the preeminent (and most likely most successful) player in the upscale touchscreen (bigger than an Ipod Touch but not a Macbook) UPL market.

In other words, do what Apple does. Make something different and arguably much better than what is currently in the market. Provide people with a great user experience as well as the cool factor that inherently comes with owning the latest/greatest Apple gadget and Voila - huge sales at a very profitable margin while not tangling yourself with the quagmire of the "me too" space at the lower end of the cost/function spectrum.

2nd on the radar

With the Apple statement already addressed, now it is time to dive into what the industry is saying about Netbooks. From Twice, here is an article touting the explosive growth in the Netbook segment while some marketing guy babbles about netbooks having poor browsing capabilities - WTF?? It's called a NETbook! Also, I just received an email from J&R advertising (guess what???) NETBOOKS. Wow, it just keeps going! Despite all the slams, digs, bad mouthing, the Netbook Revolution marches ON...

Viva the revolution!

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